Tagged: 101

April 2nd, 2009

True Beginner’s Guide to Twitter, Part IV

This week, Linden (@xgravity23) and I (@sarahjoaustin) are sharing our True Beginners Guide to Twitter, and today’s post, the fourth of four, can be found on her blog. In this post, we’ll share all the Twitter tools and resources that we love, and believe me, there are some great ones you don’t want to miss!

If you missed the rest of the series, be sure to check out Monday’s post on the basic functions of Twitter, Tuesday’s post on the advanced functions of Twitter, and Wednesday’s post on using Twitter on the Web, at your desk, and on the go.

And in the next week or so, be looking for an ebook of our project. We want you to be able to use in all in one place!

April 1st, 2009

True Beginner’s Guide to Twitter: On the Web, At Your Desk, On the Go

Today’s post, the third of four, is a collaborative effort by me (@sarahjoaustin) and Linden (@xgravity23). In this post, you’ll learn how to Twitter on the web, at your desk, and on the go. If you’ve been out of the loop, check out Monday’s post on the basic Twitter functions and Tuesday’s post on advanced Twitter functions.

On the Web, At Your Desk, On the Go

The beauty of Twitter is its API (application programming interface) that allows third parties to rebundle Twitter’s information into other websites, desktop programs, and mobile phone applications; therefore, allowing you to use Twitter as it best suits you and your online lifestyle. Here are some ways to access Twitter.

One characteristic of the Twitter API is that it requires you to enter your Twitter username and password on other sites that use the Twitter API. This means that Hootsuite, TwiPic, and all other Twitter-related websites will ask for your confidential information. Do not be alarmed. But do make sure you are logging in to a valid website. Linden usually waits several weeks before using the newest Twitter fad website to make sure that it isn’t phishing for usernames and passwords, or asks @sarahjoaustin or @llcadle, two of her tweeple who are in the know about Twitter trends.

Note: All of the instructions in the Basic Functions section work no matter what platform you use, although many platforms have streamlined the @ reply, retweet, and direct message functions.

Twitter.com

If you are connected to the internet, the most straight-forward way of tweeting is by going to Twitter.com, logging in, and publishing a tweet. It’s a no-frills interface, but it gets the job done.

SMS and Mobile Platforms: Twitterfon

You don’t have to be on a computer to tweet, and this is one of the things that makes Twitter so powerful. Even without a smartphone, you can tweet by simply sending your tweet as an SMS message to 40404. You can send DMs and @ replies and use hashtags just like normal.

If you do happen to be using a smartphone, then you have several other options available to you, and while you could pay for Pro or Premium apps, there are viable free options, and Twitterfon is our favorite. Twitterfon’s no-nonsense interface is intuitive and has a short learning curve compared to the other free options. This is, however, a highly subjective observation, so we recommend that you try all of the free options listed below and tweet with each one for a day or so. If you are like us, a clear personal favorite will present itself fairly quick.

Other SMS and Mobile Platforms

Dedicated web applications: HootSuite

You also don’t have to be on Twitter.com to tweet, which seems silly, right? You’d think that a company would want to keep its users on its own site. Nope. Twitter is very generous in sharing itself with other websites. Many of these websites improve upon Twitter’s basic format by allowing you to manage multiple accounts, schedule tweets in advance, and add editors to your Twitter accounts without handing out passwords.

Our favorite third-party website is HootSuite.com. As of this writing, it’s still in beta, but the developers are adding new features weekly. In addition to the bright interface, easy management of multiple Twitter accounts, and pre-scheduled tweeting, we especially like to see statistics on items we link to, the ability to add Google AdSense code to tweets, and funneling our blogs’ RSS feeds to our Twitter accounts.

Multiple Accounts in HootSuite

Multiple Accounts in HootSuite

One major reason to choose HootSuite is for managing multiple Twitter accounts. If you got into this Twitter thing to help promote your business (web-based or not), you will need a public Twitter account for that purpose, but you might consider using a personal account to get your bearings in Twitter. Go ahead a set up both accounts now and configure HootSuite to give you access to both. From this one interface, you can send tweets from both accounts without first logging out of one account to use the other. You can even, if necessary, post the same tweet to both accounts.

Dedicated Desktop Applications: TweetDeck & Twhirl

The last method of accessing Twitter is via a dedicated desktop program like TweetDeck or Twhirl. These two programs are free, and both provide basic Twitter functionality. In addition, they both use Adobe Air to keep memory usage to a minimum, and both display small on-screen notifications when a tweet arrives. Though they are similar in many ways, we like them for their differences.

In particular, TweetDeck is useful for organizing tweets by columns. In each column, you may specify what tweets are shown: all friends, @ replies, direct messages, favorites, etc. Additionally, you can use a Twitter Search within TweetDeck and assign results to their own column. For example, when Linden tweets about Lost, she can add a #lost column that imports all tweets from all users that include the #lost tag. This allows her to see what others think about the show, meet other tweeple with similar interests, and converse with them.

Twhirl, on the other hand, is particularly useful for managing multiple Twitter accounts. Each account you add has its own window, and in each window you view the account’s Twitter feed live. Twhirl allows you to control what notifications appear on your screen, so you’re not overwhelmed by the tweets coming in.

Sarah runs both programs simultaneously to manage her multiple Twitter accounts. She uses TweetDeck for her personal account and uses Twhirl to get updates on two other accounts she manages. So she’s not overwhelmed entirely by all those updates, she has set TweetDeck to update only every 15 minutes, and Twhirl only notifies her of @ replies and DMs.

Tomorrow is the last post in our series, and we’ll be sharing all sorts of Twitter tools and resources that we love. If you missed them, be sure to check out Monday’s post on Twitter basics and Tuesday’s post on advanced Twitter functions.

March 31st, 2009

True Beginners Guide to Twitter, Part II

This week, Linden (@xgravity23) and I (@sarahjoaustin) are sharing our True Beginners Guide to Twitter, and today’s post, the second of four, can be found on her blog. In this post, you’ll learn the advanced functions of Twitter. Lots to learn! Come back tomorrow to learn how to use Twitter on the web, at your desk, and on the go! And if you missed it, be sure to check out yesterday’s basic functions of Twitter.

Be sure to check out Linden’s other writing about Twitter:

March 30th, 2009

True Beginner’s Guide to Twitter: Basic Twitter Functions

Today’s post, the first of four, is a collaborative effort by me (@sarahjoaustin) and Linden (@xgravity23). In this post, you’ll learn the basic functions of Twitter. In the next three posts, you’ll learn advanced Twitter functions; how to use Twitter on the web, at your desk, and on the go; and get our recommended Twitter tools and resources.

Basic Twitter Functions

Twitter is simple, but we understand that everyone crawls before they walk, so this section explains the basic functions of Twitter and defines Twitter jargon. You’ll learn how to create a tweet, find and follow others, reply to other tweeple, send a direct message, and “favorite”  important tweets.

The Tweet

This is the building block of Twitter, your 140-character message, sent out to the whole Twitterverse. What’s the point of a tweet? Well, it’s very much like the status in Facebook: a short summary of what you are doing now (an update) or a clever observation about the situation you find yourself in at this moment.

Tweet

Tweet

As Twitter spread in popularity, many people starting tweeting links to images or interesting articles, and we’ll tell you how you can do more with your tweets in a later post.

Many people have asked us, “What’s the difference between a tweet and a Facebook status?” And our best answer is Twitter is your Facebook status without the Facebook interface. Or it may be easier to think of Twitter as public instant messaging, a perpetual conversation with people all around the world because it also functions as a messenger, too. In fact, the way you use Twitter may be quite different than the way we do because so many third-party Twitter applications exist to make Twitter work for you.

Following

We suppose that if you like to make pithy statements to yourself about what you are doing, you don’t need to follow or be followed on Twitter, but we’re guessing that you’d like to use Twitter to interact with your friends and family, people around you geographically, celebrities, and news outlets, to name a few.

At Twitter.com, navigate to an account page other than your own, and click the Follow button under their profile picture to begin following them. When you follow someone else, their updates will appear on your Twitter homepage (when you click on Home or Profile at Twitter.com) and in your Twitter timeline. Unlike Facebook, following someone is not necessarily mutual, so you may add celebrities like @RainnWilson or bands like @Coldplay, but they will not necessarily follow you in return.

Follow

Follow

Following and being followed is perhaps the most overwhelming part of getting started with Twitter. When you’re ready to start following others, click Find People at the top of your Twitter page. Twitter provides four ways to find others to follow:

  • Find on Twitter. If you already have in mind the people you know who are on Twitter, you can search for them by username, first name, and last name. If you’re looking for someone specific, this is the best way to find them.
  • Find on other networks. If you’re brand new to Twitter, using your contact lists from Google, Yahoo!, AOL, Hotmail, or MSN is the fastest way to find people you know because Twitter pairs the email addresses in your accounts with existing Twitter accounts.
  • Invite by email. You can always share Twitter with someone you know by inviting them by email. Even if they choose not to sign up for a Twitter account, they can still follow you by texting ‘follow [username]‘ to 40404 on their cell phones.
  • Suggested users. Unlike Facebook, Twitter’s list of suggested users are not necessarily people you know personally. More than likely, Twitter will suggest other users who are popular or important on Twitter.

Once you’ve found a handful of people to follow, you’re on your way to a robust Twitter account. If you’re still looking for people to follow, your best bet is to check out the profile pages of the users you know the best and study who they follow. Chances are they’ll know someone you know, too.

Following

Following

But a word of caution: Following too many people too fast (by the thousands) will raise a red flag to Twitter that you’re a spammer and increases the potential that Twitter will suspend your account.

And a note on who not to follow: More than likely someone will follow you that you don’t know, and that’s OK. It’s up to you to decide whether to follow them. If you don’t know them personally, it’s wise to check out their profile page. You’ll know they’re spammers by looking at their followers/following ratio; if they’re following hundreds or thousands of people but only a few hundred are following them, they’re probably spammers and following them is a waste of time.

Spammer Example

Spammer Example

The @ Replies: Normal and Embedded

You’ve read an interesting tweet and want to respond. What now? Simply begin your tweet with the at symbol, @, and the tweet’s author’s username, like this

@reply

@reply

From Twitter, you can also click the gray arrow that appears on the right of a tweet. A normal @ reply is your side of a public conversation. Your tweet will show up for that user when they click “home” on the Twitter home page, or if they click “@ Replies.” Normal @ replies are not private, but Twitter allows each user the ability to control whether or not they see @ replies that aren’t directed to them (change your settings by going to Settings > Notices > @ Replies).

An embedded @ reply is a combination of a normal tweet and a normal @ reply. Unlike a normal @ reply, an embedded @ reply does not begin with @[username], but starts like a normal tweet: with text. Somewhere in the tweet, you will use @[username] to provide a link to that person’s Twitter stream, like this.

Embedded @reply

Embedded @reply

Embedded @ replies serve two purposes: They share your current thoughts and they connect your followers to another tweeter who they might not be following yet. Unlike normal @ replies, followers cannot filter these tweets out by changing their settings, so you know that all of your followers will see these tweets.

Keep in mind that the person you referenced in the @ reply might not see the tweet, as it is not delivered to their @ replies tab.

Direct Messages

Direct Messages (DMs) are very easy to understand: They are private messages, readable only by the person you send it to. To send a DM, write simply start your tweet with the letter D followed by the receiver’s username.

Direct Message

Direct Message

Favorites

Found a tweet that you like and don’t want to lose track of? At Twitter.com, simply click the gray outline of a star that appears on the right-hand side of every tweet. It will be filled in with yellow, and the tweet will appear in your favorite list, accessible from your Twitter homepage, and more and more frequently, from within dedicated Twitter clients.

Favorite Star

Linden uses her favorites to keep track of tweets that are particularly witty or astute. Sometimes, she uses them to mark a tweet that she wants to look at again later, maybe because it contains a link to something that she want to read when she’s on her computer (and she’s viewing it from her iPod Touch). Both of us tend to comb through our favorites regularly and if a tweet has lost its zing, we’ll un-favorite it.

Remember, favorites are public because anyone can view them by going to your profile and clicking on “favorites” in the right-hand menu.

That’s all for today. Tomorrow, Linden will share advanced Twitter functions, and Wednesday and Thursday, we’ll hit how to Twitter on the web, at your desk, and on the go and our recommended Twitter tools and resources.

 

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